Shopify SEO Services
Unleash Success with the #1 Shopify SEO Experts
Maximize your Shopify store’s potential with our specialized SEO services. We tailor strategies to boost your eCommerce visibility and drive sustainable growth
Shopify platform audit
5 SEO faults Shopify ships by default
Structural, not cosmetic. Every store starts here — including yours.
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Duplicate collection URLs
/collections/*/products/* -
Flipped heading tags
multiple <h1> per page -
Missing product redirects
404s on deleted SKUs -
Locked robots.txt
not editable by merchants -
Truncated titles & metas
70 chars ≠ 600 px
Driving growth for our pack
Standing out in the crowded e-commerce market can be a major challenge for Shopify store owners
For many Shopify store owners, standing out in a crowded e-commerce market is a significant challenge. At Purebred Marketing, we specialize in Shopify SEO strategies that elevate your store’s online visibility and drive more organic traffic.
It’s time to start adopting SEO for Shopify to ensure your business stands out and brings in more sales.
Reach Target Audience
Connect with your ideal customers through targeted search engine optimization strategies.
Engage Users
Create a user-friendly shopping experience that keeps visitors engaged and encourages purchases.
Convert Organic Traffic
Turn your website visitors into loyal customers with strategic SEO practices.
Transform your Shopify store with an expert Shopify SEO agency
Our Shopify SEO services are designed to enhance your online store’s visibility, attract high-value traffic, and increase sales. By focusing on both the technical and creative aspects of SEO, we ensure a comprehensive approach that covers everything from keyword optimization to user experience, all tailored specifically to the unique dynamics of your Shopify store.
Total sales
Sessions
Total sales
Total orders
Conversion rate
- orders to fulfill
- payments to capture
- high risk order
9x ROI in 6 Months From Our Shopify SEO Services
A Word From the Founder and CEO:
“We have been working with Purebred Marketing now for the last 6 months and I got to say I am stoked by the results and early wins we have gotten. The team over there just have a deep understanding of SEO best practices and I am really impressed how they created tailored strategy just for us that’s been driving results.
So if you’re looking for an SEO agency that can help you improve your website’s organic reach and rankings, I recommend Purebred Marketing all the way.”
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Mad Viking Beard Co.
- 3x Increase in #1 Rankings
- 2x Increase in Keywords
- 4x Increase in Sessions
- 6x Increase in New Users
- 3x Increase in Page 1 Keywords
Top #1 Keywords
- Beard Oil
- Beard Balm
- Mustache Wax
- Beard Butter
- Men’s Grooming Kit
- Men’s Natural Shampoo
- Beard Brushes
- Natural Soaps for Men
- Beard Vitamins
- Natural Beard Oils
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Increase in Page 1 Rankings
528 to 1,500 -
Increase in #1 Rankings
53 to 163 -
Increase in New Users
2.7k to 15.5k
What Makes Purebred Unique?
Philip Hill, Purebred Marketing CEO
“ Over a decade ago, we bootstrapped our eCommerce brands with minimal budget, creating powerful, unconventional strategies to maximize organic growth. Today, we use those same proven tactics to help other e-commerce brands dominate search results and outshine competitors. ”
Sam Moscinski, Head of SEO
“ After years at top SEO agencies, I’ve seen firsthand that Purebred does things differently. With unmatched attention to detail, a focus on real client outcomes, and unique, proprietary Shopify SEO strategies, we consistently elevate client results to new heights. ”
Understanding Shopify SEO
What is Shopify SEO?
Shopify SEO is the specialized process of fine-tuning your online store’s elements to achieve higher rankings in search engine results pages. This optimization makes your store more visible and accessible to potential customers actively searching for your products. It involves a thorough understanding of how Google and other search engines rank websites and applying this knowledge to various components of your Shopify store. This includes optimizing product pages, ensuring your website’s structure is search engine friendly, and using the right keywords that your potential customers are using to search for products similar to yours.
How Does Shopify SEO Work?
We integrate a mix of strategies specifically tailored to the unique aspects of the Shopify platform. It starts with an SEO audit and keyword research and optimization, where relevant and high-traffic keywords are identified and integrated into your product titles, descriptions, and meta tags. Technical enhancements are another crucial aspect, which includes improving your website’s loading speed, ensuring it’s mobile-friendly, and structuring URLs and site navigation in a way that search engines can easily understand. We’ll implement a solid content strategy involving the creation of high-quality, informative, and engaging content that resonates with your target audience and encourages them to visit and revisit your store.
Why are Shopify SEO Services Important?
Shopify SEO services provide the necessary tools and expertise to make your store visible in a highly competitive online marketplace. With millions of e-commerce businesses vying for attention, a well-planned and executed SEO strategy is what will set your Shopify store apart. By improving your store’s visibility in search results, you’re not just increasing traffic; you’re attracting more potential customers who are interested in what you offer. This increased search engine visibility leads to more website traffic and sales potential.
www.yourwebsite.com
Your Company Here
Your company ranks at the top of Google and gets way more website traffic than your competitors
www.yourcompetitor.com
Your Competitor
Your competitors won’t be able to match your credibility when they rank below you on Google
www.yourcompetitor.com
Your Competitor
Your competitors are less likely to get more traffic than you if they rank below you in a Google search
Purebred Marketing is a Proud Shopify Partner
Tactics for Shopify SEO Services
Keyword Optimization
Keyword optimization involves conducting extensive research to uncover high-value keywords that are most relevant to the products in your store. We take into account not only the search volume of keywords but also their relevance to your target audience and the level of competition for each term. Once identified, we strategically incorporate these keywords into various elements of your store, including product titles, descriptions, and even URLs. This careful placement ensures that your store appears more prominently in search engine results, thereby increasing visibility and driving more traffic to your site.
Product Descriptions and Metadata
Each product description is optimized to include relevant keywords without compromising the quality of the content. This optimization extends to metadata, such as title tags and meta descriptions, which are essential for search engines to understand the content of each page. Additionally, we ensure that image alt texts are effectively utilized to further enhance SEO. These elements provide a better user experience for your audience, which can influence both click-through rates and conversions.
Technical SEO Enhancements
Technical SEO includes optimizing the site for speed, as faster loading times significantly improve user experience and are favored by search engines. Making the site mobile-friendly is also important, as many consumers are shopping via mobile devices these days. We also focus on creating a user-friendly site structure, which includes a logical navigation hierarchy and a clean URL structure.
Strategic Backlink Building
Link building is a powerful tactic in boosting your Shopify store’s authority and search engine rankings. We focus on developing a robust network of quality backlinks from reputable and relevant sites within your industry. This strategy involves creating valuable, shareable content that naturally attracts backlinks, as well as actively reaching out to industry influencers and bloggers for collaborations and guest posting opportunities. Quality backlinks are a strong signal to search engines of your site’s credibility and authority, which can significantly boost your rankings and, in turn, increase organic traffic to your store.
The Purebred Process
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Phase 1
Strategy Development
During Phase 1, we undergo extremely thorough research and analysis. We perform everything from competitor analysis, technical audits, keyword research, backlink profile audits, content strategies, and more. We get a better overall understanding of your business and flush out exactly how we are going to put money in your pocket.
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Phase 2
Sprint
In Phase 2, we begin to carry out the strategy in the way that would make the most sense for your business and website. Typically this includes cleaning up the site of all technical issues and implementing all on-page SEO optimizations. This part of the overall strategy is optimizing your website for long-term growth and success.
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Phase 3
Marathon
Lastly, Phase 3 is the marathon phase. During this phase, you sit back and watch your pockets grow as your website increases its digital presence. We perform a number of things, from extensive off-site work to monthly technical SEO audits/ cleanup, creating content, and generating reports, all to ensure that the strategy is performing the way it should.
Hear It From Our Clients
Do not just take our word for it. See what brand-side marketers say about working with Purebred Marketing.
Luke Giangrego
I have struggled to maintain and achieve a quality partnership with Marketing agencies in the past, but working with purebreds has been one of the best choices I have ever made. Everything they do is extremely professional and very easy going. I can see how they care for their clients. I highly recommend!
Review on Google My Business
Ryan Gilles
Purebred Marketing is the real deal! Our team has worked with them on SEO performance over the past year and seen fantastic results. If you're looking for a team that's knowledgable and effective while also taking the time to really get to know you and your business (and just great people to work with in general), definitely check them out!
Review on Google My Business
Jake Kitchens
Purebred Marketing transformed our SEO strategy. Their expertise and clear communication led to a dramatic increase in our Google ranking for key terms, driving more traffic and sales. Highly recommend for anyone looking to dominate search results!
Review on Google My Business
Jason Sealand
We have been working with Purebred Marketing now for the last 6 months and I got to say I am stoked by the results and early wins we have gotten. The team over there just have a deep understanding of SEO best practices and I am really impressed how they created tailored strategy just for us that's been driving results...
Review on Google My Business
Michael McCord
Purebred Marketing is one of the premier digital ecom agencies in the Southeast and beyond. They drove my company’s revenue through creative strategies utilizing SEO, affiliate marketing and brand awareness via email/sms marketing. Highly recommend Philip & his team of professionals for all services rendered #thepurebredway
Review on Google My Business
Natalie Petrouski
Purebred Marketing was extremely professional and a pleasure to work with. A great team who prioritized my needs and exceeded my expectations. Highly recommend.
Review on Google My Business
Eric Thorson
Very professional team that has shown great results for our brand. Would highly recommend to anyone even if you're not in the pet space!
Review on Google My Business
Bryce
Purebred Marketing helped me establish a strong online presence and helped grow my business. Thumbs up.
Review on Google My Business
Optimize Your Website in 3 Easy Steps
Book a Strategy Call
Schedule a strategy session with our team so we can thoroughly understand your business goals. This enables us to formulate an effective Shopify SEO strategy that is closely aligned with your business goals and market niche.
Learn About Our Approach
Our team of Shopify SEO experts will develop a strategy rooted in best practices and tailored specifically to your store’s needs. We explain how we plan to boost your online presence and search rankings. Following the strategy development, we’ll take you through each aspect of the plan, adapting it to ensure it meets your business objectives and gains your full endorsement before we put it into action.
Explode Your Revenue
While you focus on running your business, let us take the reins of your store’s SEO. Our agency is dedicated to enhancing your Shopify site’s SEO, which translates into measurable improvements in search engine rankings. What this means for your business is a website finely tuned for SEO, leading to increased visibility, more traffic, and enhanced revenue opportunities – all managed by our team of SEO professionals.
Frequently Asked Questions
How do you do SEO on a Shopify site?
SEO for a Shopify site involves a combination of tactics including optimizing product descriptions and metadata with relevant keywords, enhancing the website’s technical performance for speed and mobile responsiveness, and building quality backlinks. It also includes creating engaging, SEO-friendly content and ensuring the site structure is easy for search engines to crawl.
How long does it take to rank #1 on Google?
Ranking #1 on Google depends on various factors like competition, current SEO status, and the effectiveness of your SEO strategy. Generally, it can take anywhere from a few months to a year to see significant ranking improvements, but achieving the top spot also requires continuous effort and optimization.
How do I know if SEO is working?
You can gauge the effectiveness of your SEO efforts by monitoring key metrics such as organic traffic, search engine rankings for targeted keywords, the quality and quantity of backlinks, and improvements in conversion rates. Regular analysis using tools like Google Analytics can provide insights into your SEO campaign’s performance.
Why should I work with an SEO agency that specializes in e-commerce stores?
Our SEO agency has specific expertise in optimizing online shops to attract and convert customers. We understand the unique challenges and opportunities of e-commerce SEO, from optimizing product pages to leveraging transactional keywords, and can apply tailored Shopify SEO strategies that drive online sales and revenue growth.
Does Shopify SEO include optimizing for local search?
Yes, we can tailor your strategy to target local customers if it aligns with your business model. This includes optimizing your store for local keywords, setting up local business listings, and ensuring your store’s details are consistent across the web. Local SEO is particularly effective for physical stores or businesses that offer localized services, helping them to attract nearby customers who are ready to purchase.
What is the role of content in Shopify SEO?
Quality content is key to engaging potential customers and improving your store’s search rankings. It’s not just about product descriptions; blog posts, guides, and informational content relevant to your products can add significant value. This helps to establish your brand’s authority, provides more opportunities to incorporate keywords, and keeps your audience engaged, all of which contribute positively to your SEO efforts.
How often should I update my Shopify store for SEO?
SEO is an ongoing process; regular updates to your store’s content and SEO strategy are essential. Consistently adding fresh content, updating existing product descriptions, and adjusting your SEO tactics in response to changes in search engine algorithms helps maintain and improve your rankings. Regular updates keep your site relevant and engaging for returning visitors and potential customers, enhancing the overall user experience.
Ready to Explode Your Revenue?
Contact Us Today!
Fill out the form below and one of our team members will be in touch to set up a strategy call with you.