SEO Case Study | Beard Care Company
Beard Care eCommerce Brand Gains a 480% increase in Organic Search Traffic
THE OVERVIEW
Purebred created a high-impact SEO strategy to 480% increase in organic search traffic for a leading beard care company.
- eCommerce
- SEO
- Men’s Health
-
Industry Beard Grooming Products
-
Company Size 50+ Employees
-
Platform Shopify
The Challenge
Our client is an eCommerce brand that offers premium beard products and grooming supplies. Prior to working with Purebred, they had struggled to get their collections and product pages to the first page of Google.
How Purebred Made an Impact
We created a customized SEO strategy that focused on pushing high-intent keywords and pages onto page 1. We used the site’s existing momentum and keyword mapping for additional product & collection pages to reach the brand’s target audience. Additionally, we created a content and link-building strategy to drive surface-level traffic, increase brand awareness, and help anchor these terms at the top of Google.
THE RESULTS
The SEO impact of working
with Purebred Marketing
480%
200%
480%
9x
The SEO impact of working
with Purebred Marketing
#1 Rankings
21 > 11.2k
Increase in non-branded page 1 rankings
Keywords
168,731%
Increase in non-branded organic search traffic
New Users
77 > 130,400
Increase in non-branded organic search traffic
Testimonial by the Founder and CEO
Purebred Marketing was more than just an agency. They became an extension of our team, taking the time to understand our company and our clients. Their expertise in SEO and affiliate marketing resulted in growth we didn’t think was possible.
Testimonial by the Founder and CEO
Purebred Marketing was more than just an agency. They became an extension of our team, taking the time to understand our company and our clients. Their expertise in SEO and affiliate marketing resulted in growth we didn’t think was possible.
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High-Intent Customers
Product and Brand Visibility
ROI from SEO Investments
THE PROOF
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