Technical SEO Services

Optimize Your Website for Peak Performance

Get the most out of your digital presence with our technical SEO services that fine-tune your website’s underlying mechanics.

Poor technical SEO is dragging your site down in search rankings

If your website isn’t making it to the first page of search engine results pages, chances are high that technical SEO issues are standing in your way. This isn’t just a ranking problem; it’s a revenue problem. You could be forfeiting a substantial amount of earnings simply because search engines are having a hard time navigating and properly indexing your site.

It’s time to resolve these technical issues and put your website where it truly deserves to be—front and center for your target audience.

SEO iPhone X
The Purebred Marketing Way

Start climbing the rankings and seize lost revenue

Our technical SEO experts ensure your website performs optimally and ranks well in search engines. We focus on optimizing various elements behind the scenes to make sure your site is not only functional but also highly efficient. The result? Better search engine rankings, improved user experience, and ultimately, increased revenue.

Black dogs

Improved Search Rankings

Boost your online visibility by optimizing key ranking factors with our technical SEO services. We’ll make your site more accessible to search engine crawlers, enhancing its position in search result rankings.

Enhanced User Experience

Technical SEO isn’t just about the bots; it’s also about delivering an outstanding user experience. That means faster page loads, mobile optimization, and an intuitive site structure.

Increased Credibility & Trust

By having your website technically sound, it helps the user feel safe and secure. This will in turn improve your credibility and trust amongst new users.

Understanding Technical SEO

What is Technical SEO?

Technical SEO is the behind-the-scenes work that makes a website run smoothly and helps your site provide a positive user experience. This includes things like how quickly your site loads, how it looks on a mobile device compared to a computer screen, and how easily search engines can find your content. It ensures your website has “good bones” and can be easily found by your target audience.

How Does Technical SEO Work?

Our technical SEO services focus on optimizing your site's performance in several key areas. We address technical aspects like page loading speed, core web vitals, and mobile optimization. Improving these technical elements not only enhances your search engine rankings but also ensures a seamless user experience for your site's visitors. We make it a priority to resolve issues that could negatively impact your rankings to make your website as efficient and accessible as possible.

Why is Technical SEO Important?

Technical SEO creates a strong foundation for your website's long- term visibility in search results and overall online presence. By optimizing a variety of elements that affect how efficiently and accessibly your site operates, we aim for higher rankings that translate into more organic traffic and increased conversion rates. This isn't just a quick fix—its a sustained effort to build a robust platform that will yield ongoing benefits. Basically, good technical SEO lays the groundwork for all your other SEO and digital marketing efforts to succeed.

Tactics for Technical SEO Services

Website Structure & Crawling

Getting your website architecture right is more than just a good-to-have; it's a must. This process involves several key steps, such as optimizing Robots.txt files to direct search engine crawlers on how to interact with your site's pages and files. Creating XML sitemaps helps lay out a roadmap for these search engines, ensuring they understand your site's structure and can index your content effectively. And a clean URL structure isn't just for looks; it plays a crucial role in making your site more understandable and user-friendly, not only for visitors but also for search engines. By implementing these elements effectively, you pave the way for improved search engine rankings and better online visibility.

Website Performance

Page load speed and mobile optimization are critical factors for online success in today's digital landscape. Our technical SEO audits often reveal overlooked issues, such as slow loading times, image optimization needs, and status code errors like 404s. These issues can hamper your search engine visibility and potentially hurt your SEO performance. Correcting them is essential not only for better search rankings but also for an enhanced user experience. Plus, well-optimized external links can further contribute to solidifying your online presence, setting the stage for improved conversion rates.

Technical SEO Elements

Optimizing title tags and meta descriptions, addressing duplicate content issues, and setting up canonicalization are fundamental steps in enhancing your site's SEO. The utilization of header tags and internal linking help guide both users and search engines through your site efficiently. Structured data markups provide search engines with deeper insights into the content of your pages, making your website more comprehensible and thereby improving its search engine visibility. All these factors work in unison to strengthen your overall SEO strategy.

The Purebred Marketing Strategy

Phase 1

Strategy Development

During Phase 1, we undergo extremely thorough research and analysis. We perform everything from competitor analysis, technical audits, keyword research, backlink profile audits, content strategies, and more. We get a better overall understanding of your business and flush out exactly how we are going to put money in your pocket.

Phase 2

Sprint

In Phase 2, we begin to carry out the strategy in the way that would make the most sense for your business and website. Typically this includes cleaning up the site of all technical issues and implementing all on-page SEO optimizations. This part of the overall strategy is optimizing your website for long-term growth and success.

Phase 3

Marathon

Lastly, Phase 3 is the marathon phase. During this phase, you sit back and watch your pockets grow as your website increases its digital presence. We perform a number of things, from extensive off-site work to monthly technical SEO audits/cleanup, creating content, and generating reports, all to ensure that the strategy is performing the way it should.

The Purebred Marketing Strategy

1.

Schedule a Strategy Call

Book a consultation call with us so we can gain a deep understanding of your business landscape and your objectives. This comprehensive discussion will help us tailor strategies aligned with your goals.

2.

Learn Our Strategy

Our technical SEO team will develop a personalized plan—grounded in data and years of expertise—to boost your visibility in search results. Once crafted, we'll walk you through the technical aspects of the strategy for your input and final approval.

3.

Explode Your Revenue

Focus on what you're great at—running your business. As our technical SEO specialists work behind the scenes to enhance your website performance, you'll see measurable improvements in performance in search engine results pages. The end goal? A finely-tuned, SEO-optimized site that amplifies your returns while we take care of the technical heavy lifting.

Frequently Asked Questions

Technical SEO lays the groundwork for your website’s visibility in search engines and the user experience it offers, which in turn has a direct impact on your revenue.

You can generally expect to see measurable results from your technical SEO efforts within 2-3 months, although this can vary depending on the complexity of the issues being addressed and the overall competitiveness of your industry. However, the user will notice the results immediately, which is ultimately the most important aspect.

We use a blend of Google Search Console, Google Analytics, and specialized tools tailored for your needs.

Technical SEO sets the foundation for effective on-page SEO by making sure your website is accessible and easily navigable for both users and search engines. It creates a strong backdrop, allowing your on-page elements like content, meta tags, and keyword usage to shine, and thereby get easily found and ranked higher in search results.

Absolutely. Faster load times lead to better user engagement and higher rankings.

Ensuring that your website is mobile-friendly improves the user experience, which in turn has a positive impact on your search engine rankings. Search engines like Google prioritize mobile-optimized sites when delivering search results on mobile devices. Simply put, if your site isn’t mobile-optimized, you’re missing out on a substantial portion of organic search traffic.

Broken links and redirect errors can severely harm your website’s credibility and ranking. When search engine crawlers encounter these issues, they consider your site to be less reliable, which can lower your position in search results. Regularly checking for and fixing these errors should be a part of your ongoing technical SEO efforts to maintain your site’s integrity and search visibility.

Ready to Explode Your Revenue?
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