eCommerce SEO Services
Rank Higher on Google and Grow Your Online Store’s Revenue
Count on our eCommerce SEO services to improve your site’s visibility, driving more organic traffic to your online store and boosting conversion rates
Mad Viking Beard Co. · 6-month program
0 keywords at #1
Head-on commercial terms — not brand searches. Ten of them:
- Beard Oil
- Beard Balm
- Mustache Wax
- Beard Butter
- Men’s Grooming Kit
- Men’s Natural Shampoo
- Beard Brushes
- Natural Soaps for Men
- Beard Vitamins
- Natural Beard Oils
Driving growth for our pack
People are searching for your products but they can’t find your site.
Do you currently rank on the first page of Google? If not, you’re losing easy sales every day.
Why? Because 93% of online experiences start with a search engine, and roughly 80% of people never scroll to the second page of a Google search.
With an eCommerce SEO strategy that’s tailored for businesses like yours, you’ll stop losing customers to your competitors and start ranking on Google’s first page to skyrocket your traffic and revenue.
Reach Target Audience
By fine-tuning your on-page elements and content strategy, we’ll elevate your site’s search engine rankings and turn your trickle of SEO visitors into a flood of organic traffic.
Convert Organic Traffic
By capturing and engaging the right target audience, new users will be much more likely to convert on your website.
Perpetually Increase ROI
Over time, your natural online visibility will gradually build momentum, leading to increased revenue and a consistently higher return on investment.
We help eCommerce websites like yours rank at the top of Google in highly competitive niches.
When you have to compete for search rankings against giants like Amazon, WalMart, PetsMart, and others, many businesses don’t think it’s worth investing in SEO because you have no hope of competing.
We’ve formulated a tried and tested strategy that helps small and mid-sized eCommerce websites outrank these behemoths.
Our client’s #1 listing!
Mad Viking Beard Comadvikingbeard.com › beard…
#1Beard Growth Kit | Beard Care Kit
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Competitor
Marketplace
Why eCommerce SEO is Our Bread & Butter
eCommerce SEO is the backbone that built our own eCommerce business, and we take the same battle tested strategies to the front lines of our clients sites.
Our proven strategies are rooted in the concrete results and successes we’ve created for our clients over the years. We’ve watched businesses transform from hidden gems to market leaders, and that’s a journey we never tire of.
Our success in eCommerce SEO comes down to a few key factors. First, our deep dive into understanding consumer behavior and market trends gives us an edge in crafting strategies that resonate with your target audience. We aren’t just driving traffic; we’re driving the RIGHT traffic, the kind that converts and contributes to your bottom line.
We’re experts in utilizing various CMS platforms. Whether you’re on Shopify, WordPress, or even Wix or BigCommerce, we’ve got the know-how to maximize your site’s potential. We fine-tune our strategies to each platform’s unique structure, ensuring no opportunity is left unturned.
See our results in the case study below.
9x ROI in 6 Months from Our eCommerce SEO Services
A Word From the Founder and CEO:
“We have been working with Purebred Marketing now for the last 6 months and I got to say I am stoked by the results and early wins we have gotten. The team over there just have a deep understanding of SEO best practices and I am really impressed how they created tailored strategy just for us that’s been driving results.
So if you’re looking for an SEO agency that can help you improve your website’s organic reach and rankings, I recommend Purebred Marketing all the way.”
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Mad Viking Beard Co.
- 3x Increase in #1 Rankings
- 2x Increase in Keywords
- 4x Increase in Sessions
- 6x Increase in New Users
- 3x Increase in Page 1 Keywords
Top #1 Keywords
- Beard Oil
- Beard Balm
- Mustache Wax
- Beard Butter
- Men’s Grooming Kit
- Men’s Natural Shampoo
- Beard Brushes
- Natural Soaps for Men
- Beard Vitamins
- Natural Beard Oils
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Increase in Page 1 Rankings
528 to 1,500 -
Increase in #1 Rankings
53 to 163 -
Increase in New Users
2.7k to 15.5k
Why does eCommerce SEO provide such a great ROI?
Simply put, it’s sustainable growth. A well-executed SEO strategy builds upon itself, growing stronger and more effective over time. This long-term growth is exactly what online businesses need to stay competitive.
eCommerce SEO aligns perfectly with our goal of delivering sustainable, effective growth for each and every one of our clients. We don’t stop at just getting your products seen online; we ensure the right people are seeing them at the right time. And that’s what we do best.
What Makes Purebred Unique?
Philip Hill, Purebred Marketing CEO
“ Over a decade ago, we bootstrapped our eCommerce brands with minimal budget, creating powerful, unconventional strategies to maximize organic growth. Today, we use those same proven tactics to help other e-commerce brands dominate search results and outshine competitors. ”
Sam Moscinski, Head of SEO
“ After years at top SEO agencies, I’ve seen firsthand that Purebred does things differently. With unmatched attention to detail, a focus on real client outcomes, and unique, proprietary Shopify SEO strategies, we consistently elevate client results to new heights. ”
Understanding eCommerce SEO Services
What is eCommerce SEO?
eCommerce SEO is the practice of optimizing online retail websites to improve their visibility and ranking in search engine results pages (SERPs). The primary goal of our eCommerce SEO services is to increase organic traffic to an eCommerce website, which can lead to higher sales and revenue. The ultimate goal is to boost the online presence of the eCommerce store and make it more discoverable to users searching for products or services related to the business. Many existing eCommerce websites have relevant keywords that are within striking distance of the first page, and it is our job to ensure those terms (and your site) get in front of the right audience.
How does eCommerce SEO work?
There are many strategies and techniques, such as optimizing pages, improving site structure and navigation, using relevant keywords, creating high-quality content, and enhancing user experience, to help ensure that the website is more appealing to both search engines and potential customers. Much like strategically placing your best products in a physical store's display window or using signage to guide shoppers, eCommerce SEO fine-tunes elements on your site to ensure that your online store communicates effectively with the right target audience.
Why is eCommerce SEO Important?
Making sure your website is tailored to your ideal target customer is crucial in order to properly run your business. Without actively optimizing your website to attract and appeal to said customer, you constantly lose out on potential customers and revenue. Our eCommerce SEO services ensure that your website aligns with SEO best practices and strategically positions your site to make sure that you are getting in front of the right audience. In a crowded digital marketplace, ecommerce SEO is crucial in order to have your brand stand out and deliver a seamless user experience.
Total sales
Sessions
Total sales
Total orders
Conversion rate
- orders to fulfill
- payments to capture
- return requests
Tactics for eCommerce SEO Services
Keyword Research & Mapping
Keyword research and mapping are part of eCommerce SEO digital marketing strategies that focus on increasing the rankings of your site by using keywords, mapping (placement), and UX conversions to help your site rank at the top of Google and other major search engine listings. Keyword research and mapping is the practice of targeting industry-specific, relevant, high-search volume terms to the right pages of your website. In addition, keyword research & mapping help you capitalize on the momentum your site already has by pushing frequently searched terms for your niche to the first page, increasing your store’s visibility without adding extra cost to your monthly marketing budget.
On-Page Optimization
eCommerce SEO employs multiple search engine algorithm-friendly strategies, like on-page optimization, to help each unique page of your site rank in search engine algorithms. Common on-page optimization includes optimizing URLs, meta tags, content, and internal links. As a premium eCommerce SEO company, we always utilize a well-rounded SEO strategy that takes into account on-page optimization that meets all 200+ factors that comprise Google’s algorithm.
Backlinking
By strategically incorporating backlinking, you can significantly improve your online visibility and attract potential customers actively searching for products like yours. Backlinking is a powerful technique that enables your website to utilize links from reputable sources, earning the trust and confidence of search engines like Google. This helps increase your website’s authority and builds trust among potential customers, leading to continuous revenue growth over time. In addition, driving relevant anchor text backlinks to your eCommerce pages helps cement their rankings on the first page of search engines.
Technical SEO
Technical SEO focuses on optimizing the technical aspects of your online store to ensure that search engines can crawl, index, and rank your site efficiently. By addressing issues such as website speed, mobile-friendliness, status code errors, and XML sitemaps, technical SEO helps improve the overall user experience, making your site more attractive to both search engines and visitors.
The Purebred Process
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Phase 1
Strategy Development
During Phase 1, we undergo extremely thorough research and analysis. We perform everything from competitor analysis, technical audits, keyword research, backlink profile audits, content strategies, and more. We get a better overall understanding of your business and flush out exactly how we are going to put money in your pocket.
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Phase 2
Sprint
In Phase 2, we begin to carry out the strategy in the way that would make the most sense for your business and website. Typically this includes cleaning up the site of all technical issues and implementing all on-page SEO optimizations. This part of the overall strategy is optimizing your website for long-term growth and success.
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Phase 3
Marathon
Lastly, Phase 3 is the marathon phase. During this phase, you sit back and watch your pockets grow as your website increases its digital presence. We perform a number of things, from extensive off-site work to monthly technical SEO audits/ cleanup, creating content, and generating reports, all to ensure that the strategy is performing the way it should.
Hear It From Our Clients
Do not just take our word for it. See what brand-side marketers say about working with Purebred Marketing.
Luke Giangrego
I have struggled to maintain and achieve a quality partnership with Marketing agencies in the past, but working with purebreds has been one of the best choices I have ever made. Everything they do is extremely professional and very easy going. I can see how they care for their clients. I highly recommend!
Review on Google My Business
Ryan Gilles
Purebred Marketing is the real deal! Our team has worked with them on SEO performance over the past year and seen fantastic results. If you're looking for a team that's knowledgable and effective while also taking the time to really get to know you and your business (and just great people to work with in general), definitely check them out!
Review on Google My Business
Jake Kitchens
Purebred Marketing transformed our SEO strategy. Their expertise and clear communication led to a dramatic increase in our Google ranking for key terms, driving more traffic and sales. Highly recommend for anyone looking to dominate search results!
Review on Google My Business
Jason Sealand
We have been working with Purebred Marketing now for the last 6 months and I got to say I am stoked by the results and early wins we have gotten. The team over there just have a deep understanding of SEO best practices and I am really impressed how they created tailored strategy just for us that's been driving results...
Review on Google My Business
Michael McCord
Purebred Marketing is one of the premier digital ecom agencies in the Southeast and beyond. They drove my company’s revenue through creative strategies utilizing SEO, affiliate marketing and brand awareness via email/sms marketing. Highly recommend Philip & his team of professionals for all services rendered #thepurebredway
Review on Google My Business
Natalie Petrouski
Purebred Marketing was extremely professional and a pleasure to work with. A great team who prioritized my needs and exceeded my expectations. Highly recommend.
Review on Google My Business
Eric Thorson
Very professional team that has shown great results for our brand. Would highly recommend to anyone even if you're not in the pet space!
Review on Google My Business
Bryce
Purebred Marketing helped me establish a strong online presence and helped grow my business. Thumbs up.
Review on Google My Business
Optimize Your Website in 3 Easy Steps
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Schedule a Strategy Call
Schedule an exploratory consultation call where we dive in to learn your business and industry inside and out, and fully grasp your on-site SEO goals.
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Learn Our Strategy
Our team will create an SEO strategy based on research, data, and many years of experience, which we will present for your understanding, tweaking, and approval.
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Explode Your Revenue
Get back to what you do best – running your business. Meanwhile, we’ll be executing our strategy to ensure your traffic grows, revenue explodes, all while consistently increasing your ROI!
Frequently Asked Questions
What is eCommerce SEO?
eCommerce SEO refers to the process of optimizing online retail websites to improve their visibility and ranking in search engine results pages (SERPs), ultimately leading to increased organic traffic and higher sales.
How long does it take to see results from eCommerce SEO efforts?
The time required to see noticeable results can vary depending on various factors, including the competitiveness of the industry, the effectiveness of the SEO strategy, and the current state of the website. Generally, significant improvements can take several months to materialize.
What are some key elements of an effective eCommerce SEO strategy?
Key elements include thorough keyword research, on-page optimization, user-friendly site structure, high-quality content creation, mobile optimization, and technical SEO enhancements.
How important is content in eCommerce SEO?
Content is crucial for eCommerce SEO as it not only informs and engages customers but also provides search engines with valuable information about your products and services. High-quality and relevant content can significantly improve your website’s search engine visibility.
What role does link building play in eCommerce SEO?
Link building is essential for establishing the authority and credibility of your eCommerce website. Quality backlinks from reputable and relevant sources can boost your site’s rankings and drive more organic traffic.
Is eCommerce SEO a one-time process or an ongoing effort?
eCommerce SEO is an ongoing process that requires continuous monitoring, adjustments, and improvements to keep up with evolving search engine algorithms and user preferences. Regular updates and maintenance are essential to maintain and improve search engine rankings.
How does eCommerce SEO differ from traditional SEO?
eCommerce SEO focuses specifically on optimizing online retail websites and product pages, with an emphasis on driving sales and revenue. Traditional SEO may encompass a broader range of website types and objectives, such as informational websites or service-based businesses.
What are some common mistakes to avoid in eCommerce SEO?
Common mistakes include neglecting mobile optimization, using duplicate content, ignoring technical SEO issues, and underestimating the importance of user experience. It’s crucial to avoid these pitfalls to ensure a successful eCommerce SEO strategy.
Ready to Explode Your Revenue?
Contact Us Today!
Fill out the form below and one of our team members will be in touch to set up a strategy call with you.