COSMO Smart Watch Case Study | DTC Mobile Tech Company
COSMO Smart Watch Gains a 133% Increase in Organic Search Traffic
THE OVERVIEW
Purebred created an effective SEO strategy to drive a 133% increase in organic search traffic for COSMO Smart Watch, a leading mobile tech company.
- SEO
- eCommerce
- Mobile Tech
-
Client COSMO Smart Watch
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Industry Mobile Tech
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Service SEO
The Challenge
COSMO Technologies is a wearable children’s technology brand focused on smartwatches for kids. Prior to Purebred, they struggled with reaching their target demographic, ranking on the first page of Google, and increasing their overall online presence and brand visibility.
How Purebred Made an Impact
To help COSMO Smart Watch reach the right audience, we created four customized landing pages, each designed to highlight a specific feature of their product. Targeted with high-intent keywords and quality copy, these landing pages drove meaningful traffic to their site, which led to increased conversion rates. Additionally, we created a content and link-building strategy to drive surface-level traffic, increase brand awareness, and help anchor these terms at the top of Google.
THE RESULTS
The SEO impact of working
with Purebred Marketing
Organic Traffic
806%
Non-branded Keywords
594%
Increase in non-branded keywords #1 rankings
Revenue
10,933%
Increase in revenue from organic traffic
ROI
95x
ROI from SEO (from December, 2024)
ROI
19x
ROI from SEO (for entire year of 2024)
ROI
44x
ROI from SEO (average last 3 months)

Connecting Parents with Solutions
Parents actively search for tech solutions that ease the challenges of raising kids. Our effective SEO strategy ensured that COSMO Smart Watch appeared as the answer to their specific needs. This targeted visibility attracted parents directly to their website, helping them discover how wearable tech makes their lives easier

SEO & Landing Pages
Optimized landing pages showcasing specific product features played a vital role in success. These pages provided in-depth information tailored to what parents search for. This focus on user intent boosted conversion rates, demonstrating that traffic quality matters just as much as volume.

Building Visibility, Driving Revenue
SEO expanded the brand’s reach by increasing organic search traffic and achieving more page 1 keyword rankings. Additionally, the growth in organic revenue shows that SEO directly impacts the company’s bottom line.
THE PROOF
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