For small business websites, your design choices can make or break your online success. A well-designed website is a powerful tool to attract customers, build trust, and drive sales. If you are a business owner launching your first website or improving an existing one, there are few key strategies to ensure your website performs well … Read more
As e-commerce continues to grow, brands are finding new ways to expand their reach and connect with audiences. Shopify Collabs is one of those game-changing tools that allows businesses to team up with influencers, creators, and affiliates to promote their products. You can use this tool as a way to build authentic connections with creators … Read more
For most businesses, online reviews play a huge role in building credibility and attracting new customers. These days, people look at reviews as a go-to for judging a company’s reliability, product quality, and customer service. Positive Google reviews, in particular, are especially valuable because they not only appear in search results but also impact your … Read more
When it comes to tracking your website’s performance, it’s all about the data. With so many metrics and numbers floating around, it can be a big job. But focusing on the right key performance indicators (KPIs) can make a huge difference in determining where to focus your marketing efforts and what changes you need to … Read more
If you’ve heard the term “user experience” (or UX) thrown around when talking about website design but aren’t quite sure what it means, you’re not alone. It’s an incredibly important factor in your website’s success, but unless you’re working in the industry every day, the term can be somewhat elusive. User experience is all about … Read more
Your website is often the first point of contact between your business and potential customers. With today’s rapidly changing digital trends, staying on top of user expectations, SEO best practices, and web standards is key to keeping your site effective. Follow these tips to make sure your business website not only looks great but also … Read more
When you’re building a website, it’s easy to get caught up in the design, the content, and the overall look. But before you dive into all the fun stuff, there’s something important you need to consider: your sitemap. We’ll explain everything you need to know about sitemaps, including the different types and their purposes, and … Read more
If you’re considering a website migration, you likely want to enhance your online presence in some way. Updating your domain, boosting security with HTTPS, or overhauling your site’s design and functionality are all reasons you may need to do a site migration. Before you start the process, you’ll want to make sure you have a … Read more
Can you get banned from Google? Absolutely. Whether it’s an individual Google account or a website’s presence in search results, Google has strict policies and guidelines to maintain the integrity of its services. Violations like black hat SEO techniques, spamming, malware distribution, and other forms of misconduct can lead to suspensions or permanent bans. Getting … Read more
Sometimes, you may need to change the location of certain information on your website. Maybe you need to reorganize your site’s structure, update old content, or migrate to a new domain. In these cases, setting up a 301 redirect ensures visitors and search engines are directed to the new location. But what if you need … Read more
Purebred Marketing is a digital marketing agency in Atlanta that helps you drive more traffic and sales through custom marketing solutions.