Technical SEO vs On-Page SEO: What’s The Difference?

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Search engine optimization is a broad term that includes all the strategies and techniques that help improve a website’s visibility and ranking in search engine results pages (SERPs). Technical SEO (also sometimes called off-page SEO) and on-page SEO are the two main components, each focusing on different aspects of optimization to enhance overall site performance. … Read more

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Top 10 Best CMS Platforms for SEO in 2024

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If you’re looking for a content management system (CMS) for your small business website, you’ll want to choose one that will enhance your SEO efforts and optimize your site for search engines. You have many options to choose from, but the best CMS for SEO will include features that will enhance both your on-page SEO … Read more

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The Best 9 AI SEO Tools of 2024

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If you’ve been keeping up with tech news, you know AI is a hot topic right now. Artificial intelligence isn’t new—in, fact, the term itself has actually been around since the 1950s. But how we use AI in our daily lives is rapidly changing and advancing, and that includes how we use AI SEO tools … Read more

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How To Run A Successful Lead Generation Campaign

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Whether you have big goals of growing your business or you’re simply trying to sustain your current success, bringing in new business leads is just as important as engaging your existing customers. Why? Because without a steady influx of new leads, your business may struggle to grow and thrive. New leads help sustain growth and … Read more

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Magneto SEO: Best Practices to Follow in 2024

Magneto SEO

If you’re a business owner with a Magento website, having a strong understanding of SEO is key to driving traffic and boosting sales. Magento stores offer unique features and capabilities that require specialized SEO strategies, and keeping up with the latest best practices in Magento SEO can increase your store’s visibility on search engines like … Read more

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Is It Possible To Get Banned From Google?

Google

Can you get banned from Google? Absolutely. Whether it’s an individual Google account or a website’s presence in search results, Google has strict policies and guidelines to maintain the integrity of its services. Violations like black hat SEO techniques, spamming, malware distribution, and other forms of misconduct can lead to suspensions or permanent bans. Getting … Read more

Can You Remove or Reverse a 301 Redirect?

Developer

Sometimes, you may need to change the location of certain information on your website. Maybe you need to reorganize your site’s structure, update old content, or migrate to a new domain. In these cases, setting up a 301 redirect ensures visitors and search engines are directed to the new location. But what if you need … Read more

Behavioral Marketing: What You Need to Know

If you sell products or services online, you’re likely using some type of behavioral marketing tactics to help reach your target audience. And if you aren’t, you should be. Behavioral marketing is a strategy that uses data on consumer behaviors and interactions to create personalized and targeted marketing efforts and influence purchase behavior. Recent data … Read more

Remarketing vs Retargeting: Explaining The Difference

As a business owner, knowing how to engage with your customers is key to building strong relationships and driving sales. Two terms often thrown around in the digital marketing world are “remarketing” and “retargeting.” While they might sound similar, they represent distinct strategies aimed at re-engaging your audience. The main difference between remarketing and retargeting … Read more

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