Purebred Insights

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Field-tested thinking on ecommerce SEO, conversion, affiliate, and web strategy from the team that ships it.

103 articles

SEOOctober 13, 2023

What Is Compound SEO & Should You Use It?

In the constantly evolving digital marketing world, you may frequently encounter the term "Compound SEO." But what does it mean? Compound SEO…

SEOOctober 13, 2023

How to Name Images for SEO? 14 Tips

Increase the potential of your website's images by optimizing your images for SEO! This often overlooked strategy can significantly boost your site's…

Affiliate MarketingAugust 3, 2022

What is Affiliate Marketing Management?

Are you seeking a creative way to boost brand awareness and develop a deeper connection with your target market? Affiliate marketing management…

eCommerceAugust 3, 2022

38 eCommerce SEO Tips That Will Increase Your Organic Traffic

If you're running an eCommerce business, then you know that SEO is a critical part of your marketing strategy. If you're not…

Email MarketingAugust 1, 2022

Klaviyo vs. Mailchimp: Which Email Marketing Platform is Right for Your Business?

Email marketing is essential to any business, but deciding which email marketing platform to use can be difficult. Klaviyo and Mailchimp are…

A graphic to showcase the purpose of a listicle

eCommerceJune 28, 2022

What is a Listicle and How Can it Bring More Customers to Your eCommerce Store?

A listicle is a piece of writing that is presented as a list and is a great way to bring more customers…

Digital AdvertisingOctober 20, 2021

Google Ads vs Facebook Ads: Which platform is best for your business?

As two of the largest digital advertising platforms, Google and Facebook offer businesses a wealth of advertising opportunities. Which platform is best…

eCommerceFebruary 18, 2021

5 Predictable Issues That Are Hurting Your Shopify SEO And How You Can Instantly Fix Them (2024)

This is a list of 5 predictable issues that are hurting your Shopify SEO. Learn how to fix your Shopify site with…

Email MarketingFebruary 18, 2021

Email Marketing: How To Design Your Emails

Most of us have overflowing email inboxes at all times, these days. We flag some as important, send a few to spam,…

WebsitesFebruary 18, 2021

4 Things Every Start-Up Company Needs on Their Website

Starting up a company and throwing a new product or service out into the market can be difficult. While you have your…