Purebred Insights

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Field-tested thinking on ecommerce SEO, conversion, affiliate, and web strategy from the team that ships it.

101 articles

SEONovember 28, 2023

What Is Metadata & How Does It Help With SEO?

When navigating the vast digital ocean, the beacon that guides every search engine to the relevant shores is metadata. In SEO terms,…

SEONovember 28, 2023

What Is a Backlink Profile & Why Is It Important?

According to Ahrefs, there's a direct correlation between backlinks and organic search traffic, with sites having a strong backlink profile ranking higher…

SEONovember 28, 2023

How Many Backlinks Does My Website Need?

When it comes to search engine optimization (SEO), one question often asked is, "How many backlinks do I need?" The answer isn't…

SEOOctober 13, 2023

What Is Outbound Marketing?

Outbound Marketing is when a business reaches out to potential customers and clients in hopes of gaining new business. It's like a…

SEOOctober 13, 2023

Content Writing vs Copywriting: What's the Difference?

Content writing vs. copywriting is a hot topic in the marketing industry. Though they might seem similar, they serve different purposes and…

SEOOctober 13, 2023

Is SEO Worth It? Why SEO Is Important for Your Website

With almost every online activity beginning with a search engine, neglecting SEO is akin to opening a store without telling anyone about…

SEOOctober 13, 2023

What Is an SEO Consultant, and What Do They Do?

In the Internet age, the role of an SEO Consultant has taken center stage. A question often posed by many is, "What…

SEOOctober 13, 2023

What Is an SEO Consultant, and What Do They Do?

In the Internet age, the role of an SEO Consultant has taken center stage. A question often posed by many is, "What…

SEOOctober 13, 2023

What Is Compound SEO & Should You Use It?

In the constantly evolving digital marketing world, you may frequently encounter the term "Compound SEO." But what does it mean? Compound SEO…

SEOOctober 13, 2023

How to Name Images for SEO? 14 Tips

Increase the potential of your website's images by optimizing your images for SEO! This often overlooked strategy can significantly boost your site's…